Make better media, one skill at a time
Practical guides to journalism, audio, television and digital storytelling. Clear methods, concrete exercises and editorial judgment.
Guides
Podcast voice: make a clear story before buying a microphone
A useful audio story begins with one question, a script that can be spoken naturally and a recording that another listener can follow.
02Live streaming: a run sheet, a test and a recovery plan
A useful live stream relies on a clear audience promise, intelligible audio and a plan for failure more than on visual effects.
03SEO for journalists: make a story findable without changing the facts
Search can reveal real audience questions, but a headline and structure must remain faithful to the reporting.
04Investigative reporting: build a hypothesis that can fail
A sound investigation asks a testable question, seeks independent records and testimony, and leaves room for its first explanation to be wrong.
05Television reporting: make every image answer a question
A strong video report needs evidence as well as pictures. Plan images around verifiable questions and keep the edit faithful to what happened.
06Media scriptwriting: give every scene a job
A usable script shows what changes, who needs to know and how the audience will see or hear it.
Research → make → review → explain what changed.